Asad JavedBack

Case Study

HVAC website redesign.

A redesign for Active Heating & Cooling focused on clearer service information, easier contact, responsive layouts, and local search visibility.

Visit live website ↗

My role

Website design and development

Key decisions

Put services and contact paths first, improve the mobile layout, and organize content around local search intent.

Delivered

A live website with clearer service pages, contact actions, and location-focused content.

Before

Original Active Heating & Cooling website screenshot

After

Redesigned Active Heating & Cooling website screenshot

Visual Design

Updated the site with cleaner typography, stronger spacing, and a more modern visual direction.

User Experience

Improved the page structure, service flow, mobile experience, and call-to-action placement.

Trust

Made the business feel more established, credible, and easier for homeowners to contact.

SEO Optimization

Added service and location-focused content, descriptive headings, and a clearer page structure to support local search visibility.